When MLS announced Messi was joining Inter Miami FC, I admit I opposed the idea. Messi’s coming to MLS would be a black mark against and devalue his career. It would be the perfect encapsulation of MLS as a retirement league, I thought. Of course, Apple and MLS knew better, and it turned out that Lionel Messi was a shirt-selling, ticket-scalping billion dollar sports industry all by himself.
Well, I’m guessing on the billion dollar number. 🙂